Embrace the Fear and Take The Risk Anyway in Business and at Work

For a salesman who worked on 100% commission most of his career, my dad injected more of his own fear rather than encouragement of taking risk in the face of my own budding vocational interests. Given generational and gender factors (I was a girl, wife and mother-material, not career-material in his assessment), years later, I understand the limits of my father's assessment context. On top of those factors, Dad had always been an employee, albeit one paid on 100% commission. And the icing on the fear was that fact that his own dad had died when he was only 17 years old.

When I was twelve years old, I signed up with my mother's permission to sell household products from some long-forgotten mail-order company, while Dad was away on a business trip. I showed early indications of Dad's sales DNA and actually made 4 sales on our block in my first few days. When Dad came home from the business trip later that week, I proudly showed him my sales slips. He reviewed them like an IRS auditor, frowning. "You calculated the sales tax wrong," he said, pointing to the columns on one sales slip. "You're too young to do this. You need to return this money and send the sales kit back." I was surprised. "Why?" I replied. "I can just go back to each customer and fix the sales slip." Dad went into his Marine-sergeant mode. "No! This is not a discussion. I will not have you embarrassing me with your mistakes." I went back to my new customers, apologized for bothering them, and sent the kit back as I was told.

When I was 15 years old, I took a job for the summer as a counselor at a reputable sleep-away camp 15 miles from our house. In order to get the campers to bed at a reasonable hour, the camp did not observe daylight-savings time. I made the mistake of calling home at 10 PM one night from the camp director's office, as for us at camp it was only 9 PM. Dad was upset and concerned. "Why are you still up, working so late?" He demanded. I explained the artifice of not observing daylight-savings time. Dad did not buy it. "I'm coming to pick you up and take you home now," Dad decreed over the phone. I did not take his supervision this time. "No Dad, I'm staying here. I like it and they're not over-working me. Please don't embarrass me." My father paused, and I looked over at the camp director. "Could you please explain to my dad how we handle daylight-savings time?" The camp director smiled. "Of course," he said. He took the phone and spoke to my father for a few minutes (they had met when my parents dropped me off at camp earlier in the week), repeating the daylight-savings time explanation. The camp director handed the phone back to me. "You can stay," my father decreed, grudgingly.

When I graduated from the University at Albany, I did not return to the New York City / metropolitan area to look for a job. Instead, I took a part-time job with my senior-semester internship boss Bob, my home Assemblyman, and a part-time job at Macy's. "I don't understand why you just don't come home and get a real job in the city," my father groused on the phone. "Because I want a job as a writer, and it's cheaper to live in Albany than it is to live in New York City," I replied. "Don't worry Dad, I'll be fine." And I was. It took about 10 years, but Dad finally realized that we have real jobs up here in Albany, too.

In both my career and in my business, the risks I continue to take while embracing (and sometimes wrestling with) the natural / nurtured fear is the lotus I harvest from the mud of fear time after time -- it is a drive that I cannot deny. It continues to get better as time goes on and the more I practice and see the undeniable proof of the great results I produce. As my good friend and colleague Lisa Jordan maintains, when we come from a place of fear, the expression of our gifts and talents are limited, and no one benefits. But when we come from a place where fear takes a back seat to the wonderful creative potential of risk, even in the face of potential failure or embarrassment: that's where the potential of success is limitless.

This week, and going forward: I celebrate our collective courage (e.g.: taking action in the face of fear) and joy in the risks we take in both business and at work, in support of our mutual success.

Good Things Come to Those Who Network Well

My 11 year-old son Noah and I spent some quality time together today at The Great Escape in Lake George, New York, thanks to the free admission tickets, parking and lunch door prize I won from The Hudson River Community Credit Union, as a result of networking at the Rensselaer County Regional Chamber of Commerce Annual Dinner Vendor Fair. Aside from the great door prize, one of the reasons I love the Rensselaer Chamber is the fact that it's a connection hothouse for small businesses like mine on the growth curve.

As we finished our lunch under The Great Escape North Grove Pavilion (declared "delicious" by Mr. Best the Younger) while sharing dining space with the Credit Union's employees and customers, Noah held up his hand in appreciation. "High-five on your power networking, Mom," he said, clearly pleased and proud of how my business networking had benefited him. We also stopped at The Hudson River Community Credit Union's booth at the Pavilion and thanked the Marketing Team for the door prize, and they rewarded us further by taking Noah's picture for their website.

Our Great Escape trip is a great metaphor for the rewards of networking well and how the success can cascade and ripple out like a stone skipped on the water of our SmAlbany economy to benefit many. Great networking:

• Creates new opportunities, experiences, connections, and customers for all involved in the networking contact;
• Is an ongoing, symbiotic process - it must be a two-way street to ensure both authenticity and results;
• Shines the reputations of all involved by the good will (in this case, the door prize) which invariably ignites success for all involved;
• Allows us networking mavens to creatively connect the dots to create new and successful customer opportunities / transactions. Like the Melanie Griffith character Tess McGill in Working Girl who put together Trask Industries and a radio station acquisition from reading articles in both Forbes and The New York Post ("Trask, radio; Trask, radio.");
• Can be long-cycle, short-cycle, direct or indirect: while we can't control where the act of networking will take us, the fact that we have taken action (and continue to take action) keeps our businesses, and therefore our economy, moving forward;
• Is fun, rewarding and ultimately profitable for all involved in the networking contact (in that order).

I consider networking at any vendor fair the opportunity to meet new customers, vendors and partners. The act of introducing myself, handing my business card to the company representative / owner manning / womanning the vendor booth is an act of marketing, connection and economic good will, especially considering that these vendors usually pay for the privilege of participating in any vendor fair and the very least I can do is stop and say hello. The door prizes I win are a symbol of my perpetual-motion marketing work. The people / business connections are priceless.

 Eleven years ago, when I was 7 months pregnant with Noah, I won five door prizes at a CRHRA Vendor Fair using the same philosophy. At this year's Rensselaer County Regional Chamber of Commerce Vendor Fair, the door prize from The Hudson River Community Credit Union was one of four door prizes that I won. I'm grateful for the generosity of all of these good vendor fair participants, and that I'm 60 pounds lighter 11 years later.

Come on in and join the fun: walk the next Vendor Fair with me. We need to spread the door-prize wealth around and more importantly: ignite our mutual success by continuing to make these critical and long-reaching business connections.

          

Joyful Recruiting Makes Happy Customers

Since my experience as a customer long precedes my experience as a Human Resources / Recruiting / Organizational Effectiveness Subject-Matter Expert (Yes, I remember my mother taking me for all-Saturday shopping sprees in my stroller, complete with a detachable pink strap harness equipped with a leash to give my mother the illusion of preventing me from making a break for it), it's my great experiences as a customer with exceptional employees that tell me which businesses are probably great places to work:

• The nurse anesthesiologist who sang The Beatles They Say It's Your Birthday to me as my son Noah was born via emergency c-section while keeping me well-numbed;
• The dining hall staff who kept us well-fed and well-served at Ferry Beach, Maine camp -- it was more like spa food than camp food;
• The consistently great service I receive from the staff of the Rensselaer County Regional Chamber of Commerce, who continue to build their success by in turn authentically supporting the success of my business and those of my fellow Chamber members.

This week's Washington Post article on how Zappo's workplace culture directly translates into their best-practice customer experience is yet another key data point that happy / engaged employees absolutely make happy customers.

Conversely, it has been my consistent experience that employees with a bad attitude provide me with bad customer service (customer service is one of those key business areas where you can't fake it until you make it), indicating either a bad hiring decision or even worse, that the employee is a microcosm of a bad workplace culture, which acts as a powerful disincentive to bring my repeat business to their company. Social media on smartphones make these type of experiences painfully contemporaneous on the interwebs and embarrassingly public, such as the tweets I read from a colleague who real-time was experiencing poor customer service at a local grocery store, complete with the sour-puss employee complaining about their corporate management team.

Which is why a great Recruiter -- joyful, full of energy, authentically conveying how happy they are to work for their employer -- is a critical customer service and reputational representative for any company striving for best-practice customer service. As the Executive Recruiter for my company at the time, for example: my extreme satisfaction in my own job was often the decision-point attracting candidates to join my company. Candidates heard the joy in my voice during phone-screens, and wanted some of it for themselves. My company was a great product to present, and I derive a great deal of professional joy to this day vocationally matchmaking great candidates to great companies.

If your Recruiter exposes your candidates / new hires to a negative customer service experience, such as:

• Lack of skill / experience, e.g. slow response times or rudeness to candidates;
• Subjecting your candidates to bureaucratic hoops and transactions;
• Conducting phone-screens and interviews like a grand-jury investigation;
• And worst of all: when the recruiter conveys their own dissatisfaction with their job or the company;

You may be not only conveying a negative impression of your company and your workplace via the key channel of your Recruiter(s), but also hemorrhaging dollars in lost customers, candidates and turnover (e.g., the average cost of entry-level employee turnover is currently running about $6,000 a pop).

Or: if your joyful Recruiter takes leave of your company for happier workplaces because your company has become too negative, and therefore too difficult, to present authentically as a great place for great employees to consider, it may be time to take a step back and reassess your workplace / human capital strategy and branding as it dovetails with your company / customer service branding.

Which is why joyful recruiting is critical for happy customers.

How authentically joyful is your Recruiter about your company branding, your workplace culture and their job? And, in turn: how happy are your customers?

Teach and Be Prepared to Learn at Work and in Business

I returned to my roots during my Fourth of July vacation this year. For the first time since I was a teenager, I was a camp counselor at an overnight camp for kids going into their fourth grade to senior high-school years; and I participated in a theater group. My husband Joel was one of my co-Counselors, teaching art to the high school division; our son Noah attended as a camper in the younger division; and I was Theater Counselor-in-Training for the high school division.

We all had a great time, and it was my best camp experience ever. Partial credit goes to the quality of the camp, Ferry Beach UU Camp; the high school division Coordinators, Mindy and Donald; our lead Theater Counselor, Eric; and the talented Theater Track campers. While I coached, encouraged and co-taught, my learnings simultaneously were rich and profound. For most of our week together, Eric had me participate as a student, similar to a graduate student. So I often partnered with our students in acting exercises, learning along with the students. Here are some of my lessons learned:

• With the confidence of an adult life lived (career, family, business, etc.) unlike my uncertain teenage self, I could now perform without bursting into a self-conscious and fearful fit of giggles every time I was asked to act in a role. I was able to consistently and completely focus acting any given role, because I cared more about the learning moment than what the other kids thought of me, or not.
• I marveled at the abundance of acting / musical talent and confidence displayed by our students, which inspired me to take more risks and stretch myself out of my comfort zone, including but not limited to re-engaging my love of singing while accompanying myself on guitar. I'm proud to report that my guitar calluses have re-emerged after a long hiatus.
• Love is the answer. The values and structure of our camp consistently lifted up our students and their creativity, creating a safe foundation which allowed them to soar. I went on a couple of rides with them, so to speak.
• It was okay to experiment, fail and try again. In fact, it was mandatory. And the talents of our students were burnished and shone even more.
• Practice, practice, practice. It builds confidence, not necessarily perfection. And that confidence is where creativity and often leadership flourishes and expands.
• We felt the fear and did it anyway. We wrote monologues and performed them for each other, with varying degrees of risk and discomfort. How important it was to express and witness each other's internal music.
• Whether we pursue theater as a career or not, everything we learned together last week was applicable. My gift to the students was to create a crosswalk between our theatrical lessons and their potential application in business, e.g. presenting to business groups, interviews, sales pitches etc. No lessons wasted here, every learning is applicable for future success.
• In order to learn and renew vocationally and creatively, it's important to get out of your routine and environment.
• The most important lesson: every opportunity to teach is also an opportunity to learn something new from your talented students / team. A wonderful symbiotic gift.

What did / will you teach and learn on your summer vacation?

   

Declare Your Independence in Business and at Work

I must admit, I'm a bit sentimental about the Fourth of July holiday, e.g. patriotic. It annoys my husband Joel ever so slightly, sometimes reminding him of more rigid, intolerant and oppressive flag-waver types, and for that reason questions the authenticity of wearing red, white and blue as an expression of freedom given the occasional abuse of power.

However, I'm not that type of flag-waver. My patriotism - and pursuit of happiness and autonomy, in my career and in my business - is grounded more in gratitude. Gratitude for those generations who came before me, making my life so much better today than it clearly was for them. Grateful for my great-great-grandmother Katie Markowitz of blessed memory, married at 15 years old and a mother at 16 years old. Who, according to the 1900 census, emigrated to Manhattan from Moscow, Russia with her two oldest children in steerage for what was definitely not a luxury cruise for nearly 3 weeks in 1896, following her husband Davis of blessed memory who had emigrated before her almost 2 years earlier, arriving with little more than a few clothes and no job or business. My own private refuse of foreign shores. Who proceeded to have four more children, including my grandfather Joseph of blessed memory, also known as Markie, who died years before I was born at the age of 51. When Katie died, and of what, we don't know; however, I suspect she died young from a hard life of poverty and childbirth / child-rearing thereof.

Gratitude for my great-grandmother Rose of blessed memory, who's husband Abe, my great-grandfather of blessed memory, died in the 1918 influenza epidemic just a little less than 15 years after they both emigrated here from Austria as young teenagers, also with very little in the way of personal belongings and no jobs: but in search of a better quality of life and more personal freedom.

I found out only eight years ago that Rose, a master needle-worker, subsequently opened her own notions store on the Lower East Side after Abe's death, to support her two sons, Nat and Eddie. My granddaddy Nat of blessed memory was my son Noah's age, 11 years old, at the time of his father's death, and he quit school to get a job to help support the family. In the tradition of my tribe, Noah is named for Nat.

My ancestors of blessed memory came to the United States to find a better life for themselves, their children and their grandchildren, leaving everything and everyone they knew, taking the risk and arriving with nothing but their smarts and their stamina. In the process, they learned and worked hard at their trades; to build careers; to run their businesses; with the hope that their children and their grandchildren would find even more blessings. We did. Thank you for bringing our families here to live and thrive.

As one of their children, I have been blessed with great opportunities and a wonderful career that has forged the strengths of the person I am today. In honor of the 2012 Fourth of July holiday, I am proud to follow the path of my ancestors with the blessing of enough client work to step full-time into my consulting business, Deb Best Practices - in the arch of my combined family history, one of the mildest of risks to date, indeed.

For my colleagues, friends and family: I wish for you the authentic prosperity of your own independence and autonomy, born of those who came before us to bring us to this moment: to express the vocational music within you, whether you are in a career job or your own business, or both. As my friend Barry would say: "Nike! Just do it!"

 Happy Independence Day!