Sunday, September 16, 2012

Pop Quiz: How Many of These LinkedIn Success Tips are Part of Your Profile?

  • Profile Spell-Checked and Formatted Professionally, Just Like Your Website? (e.g., you're not one of the one million current LinkedIn users that have misspelled manager as "manger")
  • LinkedIn Headline Crisply Announcing Your Product Offerings / Areas of Subject-Matter Expertise (SME)?
  • Résumé Summarized, Not Posted in Its Entirety?
  • Included Your Certifications and Publications?
  • Links to Your Blog / Website / Twitter / Facebook Page Included?
  • All of Your SME Skills Listed to Keep You in Searches?
  • Professional Headshot Photo, Eye-Contact, Smiling?
  • Recruiters: When Looking at Profiles, Are You Anonymous?
  • Public LinkedIn URL to Optimize Appearance in Search Engines?
  • Authentic Recommendations Given Then Received from Managers, Partners, Clients?
  • Joined the Maximum 50 Groups Strategically?
  • Joined All of the Subgroups You Can?
  • Strategically Added the LinkedIn Applications (e.g. Box.net, etc.) That Make the Most Sense for Your Career / Business?
  • Posting Relevant / Useful Updates to Your Profile and to Your Groups Several Times a Week? (e.g., Your Blog Posts, Articles of Interest to Your Audience, etc.)
  • Purchased a Business LinkedIn Account to Increase Your Reach to Source More Business? (e.g., Is a $50k Sale Worth the Much Smaller Monthly Cost of Your LinkedIn Account? In the spirit of full disclosure, I don't work for LinkedIn or own LinkedIn stock!)
  • Managing Your LinkedIn Invitations Strategically, Joining LinkedIn Open Networker (LION) Groups, Following LinkedIn Etiquette and Avoiding IDK (I Don't Know You) / Spam Complaints from Other LinkedIn Users?

Best wishes for a Sweet and Successful New Year!


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